IQOS:
My Summer

IQOS:
My Summer

IQOS:
My Summer

IQOS:
My Summer

IQOS:
My summer

Task

Kick off summer with a project that would introduce and involve IQOS’ entire scope of brand activities during summer – ranging from events to news and special offers.

Solution

Within 3 weeks, we developed a concept, image and a name, and we organised all this information on a mobile-friendly web platform. We prepared all the content units for both online and offline communication. 

We made 10 episodes of a miniseries titled “How Katleris and Bartuševičius explored Lithuania”, which told the story of a car trip taken by these two well-known Lithuanian comedians around Lithuania. The episodes organically included the new non-alcoholic beverage. 

Results
 
Results
 
Results

The web platform was launched on time! The targets set by the client were exceeded by as much as 60%. 

mano-iqos-final

Contacts

Kontaktai

Kontaktai

Kontaktai

Kontaktai

goodnews@superyou.lt
+ 370 60126531
Goštauto g. 40, Vilnius, Lithuania LT - 03163

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CEO:
Mindaugas Lataitis
+ 370 686 46 164
mindaugas@superyou.lt


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